Millbrook Medical Conferences: Looking to the future
The digital era is here. Live streaming and on-line post event debate is becoming more sophisticated and readily available. Why race to catch the train or worry about missing your flight connection when you could sit in the office and view the same conference on your computer? Save yourself the hassle.
But of course, there is much more to it
than that.
The need to attend a conference is as
strong as ever despite all the financial challenges that are currently in place
and the scrutiny that healthcare professionals are under, but why is this
so? Why is it so important that 11,000
healthcare professionals are prepared to travel from around the globe to attend
a conference in San Diego? The answer is
clear.
There is a need for that
conference. There is a need to bring all
those physicians together for a limited period of time to garner knowledge and
information, to exchange ideas. To make
new acquaintances. To build life-long working
relationships. To put a face to a name. To discuss your own or someone else’s ideas. And, of course, to be educated.
For industry of course, the answers
again are plentiful and similar. Meeting
new customers, key opinion leaders, the future generation. Exchanging of ideas, demonstrating your
products. Forging new contacts.
There are many reasons for holding a
conference and there is no doubt that you cannot replace the experience of real
life conference attendance, on your computer screen.
With the changes that have evolved in
the workplace for both healthcare professionals and its associated industry
over the past few years, organisers of healthcare educational events must
recognise the changing needs of their delegates and sponsors and adapt
accordingly. Balance does need to be introduced and working
alongside digital providers to provide choice for the delegate as well as
ensuring a financially satisfactory and accessible event must now be high on
the organiser’s list of considerations when embarking on a new project.
Millbrook Medical Conferences and it’s
sister company Millbrook Medical Logistics, recognise the need for organic
growth and are commited to being part of the new era of conferencing but most
importantly, Millbrook embraces change and the new challenges it brings. As a recognised market leader, our new
website gives you, at the click of a button, the opportunity to find, attend or
organise conferences relative to your sector. Millbrook Medical Conferences will deliver the highest quality
conference experience and will work to your bespoke requirements.